CORP COMM WITH CHAWM
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Course Highlights
Course Highlights
01.
Introduction
02.
What is communication
03.
Evolution of communication
04.
Why do Corporates Need to communicate?
05.
Corporate Communications & Public Relations
06.
Emerging Trends
07.
Internal Communications. Tools of Internal Communications
08.
External Communications
09.
Statutory Communications. Shareholders. Bankers. Regulatory Authorities.
10.
Media & Media Houses
11.
Newspapers & Magazines
12.
Major Newspapers in Kolkata
13.
Magazines
14.
Television Channels in Kolkata
15.
Traditional Media – others
16.
Social Media Communication
17.
Ethics
18.
Media and Communication Ethics
19.
Miscommunication & Propaganda
20.
Social Communications
21.
Press Release
22.
Do’s and Don’ts of Press Releases
23.
Organizing a Press Conference
24.
Conferences and Conventions
25.
PR Agencies / Corp Comm Department
26.
PR Agencies in Kolkata
27.
Client Agency Relationship
28.
Career in Corporate Communications
29.
Media / PR transitions
30.
Social Media
31.
Social Media platforms
32.
Social media integration of Corp Comm
33.
Emerging Trends in Social media
34.
The dark net
35.
Digital marketing
36.
Convocation
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